Leadership

Operators, Allocators,
and Builders.

The team behind ChainFoundry has shipped Top 80 crypto projects, runs a 24/7 execution engine, and stands behind a community of 100,000+ members.

M. Hur

Founder & CEO

M. Hur

Building the Infrastructure Behind Digital Transformation for More Than Two Decades

“Every major technology wave rewards early adoption. The real challenge is building systems that create lasting value for everyone.”

Matthew Hur is a veteran entrepreneur, investor, and builder with 25+ years of experience spanning eCommerce, fintech, and blockchain. His track record includes early participation in Korea's first major eCommerce platforms, co-founding pioneering music-streaming and live-streaming platforms, and co-founding Fantom, a blockchain ecosystem achieving a peak valuation of $6.5 billion. Today, he focuses on building Web3 platforms like BullShot that translate digital innovation into real-world value for everyday users.

25+
Years Experience
7+
Ventures Built or Backed
$6.5B
Peak Ecosystem Value
450K+
Users Community Reach
Kelly Leung

Founder & Managing Partner

Kelly Leung

Empowering the Next Generation of Digital Ownership and Global Innovation

“Technology should empower creators, communities, and individuals to own their future, their content, and their opportunities.”

Kelly Leung is an internationally respected Web3 leader, investor, and venture builder with 20+ years of experience across tech, media, and telecom. As a senior executive at Animoca Brands Japan and Co-Founder of MADworld, she bridges global brands and intellectual property with innovative technologies. Her work focuses on advancing digital ownership, creator empowerment, and the Open Metaverse, with a mission to build a future of greater access, opportunity, and ownership for everyone.

20+
Years Experience
380+
Ecosystem Investments
Open
Metaverse Advocate

How We Lead

Operators, Allocators, and Builders

Operators at the foundry

Operate

A 24/7 execution team made up of crypto operators who have shipped Top-80 protocols, run launches, and managed treasuries through every market cycle since 2017.

In-house engineering and product

Build

In-house engineering, product, and design partner with founders inside a 12-week sprint — tokenomics, smart contracts, custody architecture, and product all built in parallel rather than in sequence.

100k+ ecosystem network

Distribute

A 100k+ ecosystem network of validators, KOLs, exchanges and treasuries that activates on launch day. Every product the foundry ships inherits the same distribution flywheel.

Engage

Three Ways to Engage with the Foundry

Build

Build

Bring a Web2 business or a Web3 thesis into the foundry's 12-week sprint — engineering, narrative, distribution, and treasury all wired in from day one.

Allocate

Allocate

Allocate alongside ChainFoundry into the curated portfolio of token-native projects shipping out of the foundry. Each launch is engineered for distribution from day one.

Distribute

Distribute

Tap the foundry's 100k+ ecosystem of validators, KOLs and exchanges to amplify your own launch — distribution-as-a-service, on demand.

Founders

Latest Thinking

Insights

Foundry product launch

ChainFoundry Ships Its Fourth Token-Native Product in 2026

Bullshot, B.Duck Digital, and Happi lead the foundry's 2026 launch slate — three products built in parallel through one 12-week sprint.

100K ecosystem network

ChainFoundry Crosses 100K Ecosystem Members Ahead of 2026 Launch Calendar

The Maternal & Infant Health Award is a $10 million grant competition to help improve maternal and infant health outcomes across the globe.

Advisory Council members

Five Operators Joining the Foundry's Advisory Council

A new advisory council brings together five seasoned operators from the long-only, market-maker, and protocol-engineering worlds.

12-week sprint

Inside the 12-Week Sprint: A Look at the Foundry's Build Cycle

Engineering, narrative, distribution, treasury, legal — every workstream runs in parallel inside the same room. Here is how it works in practice.